Maxime Habault
Data / Web Analyst

Maxime Habault

Data Analyst

I transform digital data into clear dashboards, practical insights and better business decisions.

GA4 Power BI Looker Studio SEO A/B Testing Automation
Video coming soon

About Me

Data / Web Analyst

Turning digital data into clearer decisions, stronger performance and practical business insights.

I am a detail-oriented data professional with two years of experience as a Web Analyst, built through a hands-on work-study program and real business projects.

My work connects web analytics, data analysis, dashboards, SEO and performance tracking to help teams understand what is happening, why it matters and where to act next.

I am motivated by international environments, cross-functional collaboration and data-driven projects that turn complex signals into simple, useful decisions.

GA4 Power BI SEO Dashboards A/B Testing Data Analysis
Expertise

What I Do

Data Analysis

Collecting, cleaning and interpreting data to reveal patterns, business opportunities and actionable insights.

SEO Optimization

Improving visibility through keyword analysis, on-page optimization, technical audits and performance monitoring.

Dashboard Creation

Designing clear dashboards in Power BI, Tableau and Looker Studio so stakeholders can follow KPIs with confidence.

Performance Tracking

Monitoring user journeys, conversion signals and A/B tests to improve UX, engagement and business outcomes.

Results

Measured Impact

0 A/B tests conducted to improve customer journeys and conversion signals.
0 Hours spent on web analytics, reporting and digital performance projects.
0 Dashboards and reporting views built to make performance easier to understand.
References

Testimonials

Resume

Education

2022 - 2023

Bachelor of E-Commerce & Digital Marketing

IUT Savoie Mont Blanc Annecy, France

Focused on e-commerce foundations, consumer behavior, web analytics and digital content strategy.

Key Learning Areas
  • Consumer Behaviour Analysis
  • SEO & Digital Acquisition
  • E-Commerce Performance Optimization
  • Web Marketing Strategy
Key Competencies
E-Commerce
Analytics
Content Strategy
SEO Google Analytics CRO E-Commerce Customer Journey
2020 - 2022

Associate's Degree Marketing Technique

IUT Savoie Mont Blanc Savoie, France

Built solid foundations in marketing strategy, sales techniques, market research and data interpretation.

Key Learning Areas
  • Marketing Strategy & Positioning
  • Market Research & Data Interpretation
  • Sales Techniques & Customer Needs Analysis
  • Business Communication & Reporting
Key Competencies
Marketing
Market Research
Reporting
Marketing Market Research Reporting Customer Analysis
2016 - 2018

Bachelor of Science and Technology Management

Baudelaire High School Cran-Gevrier, France

Scientific and management foundation combining structured analysis, organization and technology-oriented business thinking.

Key Learning Areas
  • Business Management Fundamentals
  • Technology Integration in Business Contexts
  • Project Planning & Operational Organization
  • Structured Problem Solving
Key Competencies
Management
Technology
Problem Solving
Management Technology Planning Business Basics

Experiences

Groupe Ayor
Sept. 2023 - Sept. 2025 Work-study experience

Web / Data Analyst

Analyzed digital performance, built reporting dashboards, ran optimization experiments and contributed to automation projects that improved operational efficiency.

Key Responsibilities
  • Data Analysis & Reporting: analyzed user data and transformed insights into dashboards for strategic decision-making.
  • A/B Testing & UX Optimization: conducted experiments to identify friction points and improve page positioning and user journeys.
  • Workflow Automation: supported an internal interface project centralizing product information and automating uploads to databases.
  • SEO & Performance Optimization: optimized product descriptions, keywords and content quality to improve traffic and revenue.
Patis Service
Sept. 2022 - Aug. 2023 Work-study experience

Marketing & Communication Manager

Managed communication, catalog production, website content and local partnership visibility for commercial and promotional actions.

Key Responsibilities
  • Social Media Management: managed company media accounts and promoted events to increase engagement and commercial visibility.
  • Catalog & Website Supervision: created seasonal catalogs and maintained product content for sales representatives.
  • Sports Partnerships: managed local sports partnerships to improve visibility and support promotional campaigns.
  • Sales Support Assets: designed communication materials to make commercial approaches clearer and more efficient.
FNAC
Sept. 2020 - July 2022 Work-study experience

Co-manager of Technical Products Department

Supported sales performance, insurance cross-selling, merchandising decisions and customer engagement in a technical retail department.

Key Responsibilities
  • Business Development & Cross-Selling: sold technical products and promoted insurance services associated with product purchases.
  • Product Strategy & Merchandising: developed product ranges and implemented merchandising actions across departments.
  • Customer Engagement: advised customers on technical products and improved satisfaction through clearer service guidance.
  • Sales Optimization: created in-store posters to highlight services and improve product offer visibility.

Skills

BI & Automations
Tableau 0%
Power BI 0%
Power Automate 0%
Google Apps Script 0%
Data Visualization
Google Analytics 4 0%
Looker Studio 0%
Google Tag Manager 0%
AB Tasty 0%
Web & Development
JavaScript 0%
PHP 0%
HTML/CSS 0%
SQL 0%

Certifications

Degree

Bachelor of E-Commerce & Digital Marketing

E-commerce, digital acquisition, analytics and content strategy specialization.

July 15, 2023 ID 52007420
Degree

Associate's Degree Marketing Technique

Marketing strategy, market research, sales techniques and business reporting.

July 15, 2022 ID 52007420
Degree

Bachelor of Science and Technology Management

Science, management foundations, technology context and structured analysis.

July 15, 2022 ID 52007420
Certification

Google Analytics 4

Analytics configuration, reporting, traffic analysis and conversion measurement.

December 15, 2024 ID 126965159
Language

TOEIC Certification - C1

Professional English certification for international work environments.

March 19, 2025 ID 678324529
AI

AI Knowledge Certification

AI-assisted analysis, productivity workflows and prompt-based problem solving.

November 22, 2024 ID 4160752503

Contact

Let's connect

Looking for a Data / Web Analyst ready for a full-time role in Los Angeles?

I am actively looking for a permanent position in Los Angeles where I can contribute to analytics, dashboards, automation and web performance projects.

Full-time role Los Angeles Analytics Dashboards Automation

Interested in my profile?

Tell me what you want to build, measure or improve. A few details are enough to start a useful conversation.